Recommended playbooks

Here are actionable use cases on how to get the most out of Supademo.

One of the most common questions we get from customers is to how to get the most out of Supademo. And while use cases for Supademo can be endless, here are some of our recommendations on how you can best leverage Supademo across various departments in the organization:

1. Sales & Enablement

Live Demos

Replace risky production data or bug-laden staging environments with Supademo's Sandbox Demos. AEs can easily demonstrate key features and workflows in a realistic (but safe) environment, with full flexibility to change and personalize data. With sandboxes, AEs (and users) can freely explore any feature, scenario, or workflow — instead of being forced to walk through a guided path with visible tooltips or hotspots. Example Sandbox Demo

Demo Leave Behinds

Recap key features, workflow, or benefits by using a Supademo or multi-demo Showcase in follow ups. Arm champions with quick, engaging, and interactive sales collateral that they can use to champion your product.

Prospecting & Outbound

Differentiate your outbound with hyper-personalized product demos — compatible with your existing stack. Pair this with variables, to can dynamically personalize with attributes like name, company or role to quickly ‘wow’ viewers and convert their interest! Easily track exactly which prospects have viewed, engaged, or shared your Supademo with tracking links.

Enablement Demo Library

Create a library of common demos or tutorials to help enable, onboard, and successfully launch clients — for both pre and post-sales. Organize multiple Supademos into one shareable/embeddable Showcase collection or use folder sharing to share multiple Supademos and subfolders in one link!

2. Product Marketing & Growth

Prototyping & Idea Validation

We use Supademo extensively to validate new ideas, communicate potential workflow improvements, and gather feedback from our customers. Create Supademo from prototype image uploads or through our Figma plugin. Then share to start collecting feedback through collaborative comments and embedded forms! For example, here's a low-fidelity, interactive prototype we create for engineers or customers to iterate on our new cancellation flow.

Example Prototype

Interactive Product Updates

Embed within product updates or changelogs to help users quickly try features, understand benefits, and get guidance on how to implement it.

Website Product Tours

Qualify and convert more website visitors by letting them explore your "aha moment" and key features — without needing to book a sales call or signup. Website with interactive demos see a 1.5x better conversion compared to those without!

3. Customer Success, Support & Onboarding

Interactive Documentation & Knowledge Bases

Reinforce learning by doing with visually illustrative guides directly within docs. Leverage data to improve tutorials, measure success, and drive adoption — gaining happier customers who retain better.

Product Onboarding

Use modular, step-by-step Showcase collections to teach new users key features and workflow in a guided fashion.

In-App Tours and Contextual Tutorials

Trigger In-App Product Tours for new users or when customers click specific help buttons, tooltips, or guides within specific pages. When compared annoying popup tours that you always dismiss — these are in-context, specific, and available whenever the user needs it.